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VIDEO: OPEN ON WOMAN IN PROGRESSIVE STORE. SHE IS CONSTANTLY GESTURING TOWARDS CRE BOARD THROUGHOUT THE SPOT. WE CUT BETWEEN THE WOMAN, FLO AND THE BOARD THROUGHOUT THE CONVERSATION.

WOMAN: So this board gives me rates for Progressive Direct and other car insurance companies?

FLO: Yes!

VIDEO: THE BOARD TURNS OVER HIS RATES AND THE RATES OF OTHER TOP COMPANIES. PROGRESSIVE’S RATE IS LOWEST.

WOMAN: But you’re Progressive…And they’re them?

FLO: Yes!

WOMAN: But they’re here?

FLO: Yes!

WOMAN: Are you...

FLO: there?

WOMAN: Yes!

FLO: No.

WOMAN: Are you them?

FLO: I'm me!

WOMAN: But those rates are for...

FLO: ...them

WOMAN: So them are here.

FLO: Yes! You wanna run through it again?

WOMAN: No, I'm good.

FLO: You got it?

WOMAN: (Nodding) Yes.

VO: Rates for us and them. Now that's Progressive. Call or click today.

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